For this project we were given an 80’ x 8’ fascia to elevate the overall branding. The client’s requirement was clear the branding should create a long-lasting impact while remaining cost-effective since the design needs to bring a fresh vibe every year for different brand model shops.
We used backlit flex with 3D letters to solve this problem ensuring outstanding visibility and an expensive look. The columns were used for advertising brands utilizing clip-on displays making it simple and quick to change the visuals as needed This strategy guarantees that the branding remains strong and current year after year while offering flexibility.