9 Liquor Land, Store Display & Branding
One Awadh Mall, Vibhuti Khand, Gomti Nagar, Lucknow
Signage & Branding
9 Liquor Land
May 2020
LED Acrylic Letters, Aluminium Framework, Vinyl Graphics & Retail Display Fixtures
Fast Track Retail Signage Execution During COVID-19 Restrictions
Baba Supersign executed a turnkey retail signage and branding project for 9 Liquor Land at One Awadh Mall, Lucknow in May 2020. The scope covered external signage, interior branding, cash counters, display racks, wall graphics, partitions and factory produced retail fixtures. Much of the production was completed before dispatch from Delhi, allowing the site team to complete the final installation within a tightly controlled overnight execution window.
Related services: Retail Signage & Store Branding , Illuminated Signage , Vinyl Graphics and Retail Display Racks .
Scope of Work
- External Signage: Fabrication and on site installation
- Interior Branding: internal rack branding and Wall Graphics
- Cash Counters: Production of cash counters, doors and partitions
- Display Racks: Fabrication of Display Racks and Fixtures
- Branding and Thematic: End to end branding and Thematic Graphic Execution
- Factory Production: Turnkey factory production, logistics and site installation
Execution During COVID-19 Restrictions
The project was executed during the nationwide COVID-19 restriction period in May 2020. Production and site work were planned to reduce on-site duration, while the team followed the applicable safety requirements for masks, distancing and controlled site activity. Factory production in Delhi enabled the final Lucknow installation to be completed within the limited site window.
Project Challenges
- Fast track project executed during COVID-19 restrictions, requiring strict adherence to safety norms
- Overnight installation window of less than 12 hours
- Transport logistics from Delhi to Lucknow during partial lockdown conditions
- On site execution in a bare shell space with a strict 15-day deadline for base finishing
Results & Delivery
- Successfully delivered and installed all elements overnight under 12 hours on site
- Project completed safely, within timeline and without compromise on quality
- Reinforced our ability to adapt under pressure and deliver excellence despite limitations
- Cemented our reputation as a reliable turnkey signage and branding partner even in crisis times
Aluminium channel letters with crisp illumination for premium facades.
Weather resistant ACP fascia boards engineered for lasting brand impact.
Directional and informational systems that guide visitors seamlessly.
Elevated façades and window signage crafted for premium destinations.
High visibility glow signs with vivid graphics and efficient lighting.
Monument and pylon signage built for durability and long range visibility.
Aluminium channel letters with crisp illumination for premium facades.
Weather resistant ACP fascia boards engineered for lasting brand impact.
Directional and informational systems that guide visitors seamlessly.
Elevated façades and window signage crafted for premium destinations.
High visibility glow signs with vivid graphics and efficient lighting.
Monument and pylon signage built for durability and long range visibility.
Signage is your brand’s visual voice from LED facades to wayfinding.
Where branding meets aesthetics for events and immersive displays.
Guiding, warning and protecting lives with compliant visual cues.
High visibility roadside formats that grab attention fast.
A bright choice for branding with energy efficient illumination.
Clear evacuation guidance for restaurants, offices and public spaces.
Signage is your brand’s visual voice from LED facades to wayfinding.
Where branding meets aesthetics for events and immersive displays.
Guiding, warning and protecting lives with compliant visual cues.
High visibility roadside formats that grab attention fast.
A bright choice for branding with energy efficient illumination.
Clear evacuation guidance for restaurants, offices and public spaces.
